Reference
Heuke, R., & Hardeck, I. (2011). Consumer Reactions to Corporate Social Responsibility: Assessing the Impact of Tax Strategies. Presented at the The Day After - Inspiration, Innovation, Implementation, Proceedings of the 40th Annual Conference of the European Marketing Academy, Ljublijana.
Publication type
Presentation at Scholarly Conference
Persons
Organizational Units
- Institute for Financial Services
- Chair for Tax Management and the Laws of Liechtenstein and International Taxation