The Entrepreneurial Marketing Domain: A Citation and Co-Citation Analysis

Reference

Kraus, S., Filser, M., Eggers, F., Hills, G., & Hultman, C. (2012). The Entrepreneurial Marketing Domain: A Citation and Co-Citation Analysis. Journal of Research in Marketing and Entrepreneurship, 14(1), 6-26. (ABDC_2022: B; VHB_3: C)

Publication type

Article in Scientific Journal

Persons

• Prof. Dr. Dr. Sascha Kraus
• Dr. Matthias Filser

Organizational Units

• Institute for Entrepreneurship
• Chair of Entrepreneurship and Leadership