Reference
Czinkota, M. R., Ronkainen, I., & Ortiz-Buonafina, M. (2005). The Export Marketing Imperative. Cincinnati: Thomson.
Publication type
Monograph
Persons
Organizational Units
- Institute for Entrepreneurship
- Chair in International Management
Czinkota, M. R., Ronkainen, I., & Ortiz-Buonafina, M. (2005). The Export Marketing Imperative. Cincinnati: Thomson.
Monograph