3404368: Strategies in the private banking industry

Description

• Analysis Instruments and their Application
• Reaction to Change in Framework Conditions
• Critical Observation of Competitors
• Strategy Concepts and their Application in the Private Banking Industry
• Dealing with Bank-Specific Controlling Instruments and Information Media
• Result Effect of Risks, Structuring of Conditions, Balance Sheet Structuring, Market Interest Methods, Capital Resources Requirement and Differing Economic Scenarios

Learning Outcomes

• Recognising and critically scrutinising relevant topics or problem areas within the private banking industry with the help of learnt analysis methods
• Investigating the issues of international regulation, global sector trends as well as the question of generation change and strategies of specific competitors
• Applying various strategy concepts based on strategic analysis instruments to the private banking and commercial banking sectors
• Evaluating incomplete information and assessing the risks for the bank

Lectures Method

Interactive lecture with exercises

Literature

Required reading:

• Maude, D. (2006). Global Private Banking and Wealth Management: The New Realities. New York: Wiley.

• Bea, F./ Haas, J. (2005). Strategisches Management. Stuttgart: UTB.

Materials

Lecture slides, exercises, sample questions will be available on moodle