Semester:SS 25
Type:Exercise
Language:English
Scheduled in semester:4
Semester Hours per Week / Contact Hours:28.0 L / 21.0 h
Self-directed study time:69.0 h
Type:Exercise
Language:English
Scheduled in semester:4
Semester Hours per Week / Contact Hours:28.0 L / 21.0 h
Self-directed study time:69.0 h
Module coordination/Lecturers
- Prof. Dr. Marco Furtner, MBA
(Modulleitung)
Curricula
Bachelor's degree programme in Business Administration (01.09.2021)Description
- Foundations of Entrepreneurship and Family Firm Research
- New venture creation
- SME management
- Entrepreneurial orientation
- Entrepreneurial mindset
- Opportunity recognition
- Exploration vs. exploitation
- Building Blocks of "Corporate Entrepreneurship" (definitions, general frameworks, differences between Corporate Entrepreneurship and Start-Up Entrepreneurship, process of Corporate Entrepreneurship, forms of Corporate Entrepreneurship)
- Entrepreneurial behavior in family firms
Qualifications
- apply the instruments of (Corporate) Entrepreneurship correctly under different contexts
- identify the constitutive influencing factors on entrepreneurial behavior and endeavors, regardless of company type, firm or size
- develop appropriate entrepreneurial strategies according to the respective firm type and environment
- evaluate entrepreneurial strategies and their applicability in different market situations
- apply fundamental models of (Corporate) Entrepreneurship and Family Business towards new situations
- compare alternative models and approaches of (Corporate) Entrepreneurship, identify similarities and differences
- judge if certain models resp. approaches of (Corporate) Entrepreneurship are applicable in concrete situations and choose the most appropriate ones
- differentiate important from unimportant information in a situation under time pressure
- work jointly in groups on the solution of case studies
- evaluate the results of fellow students compared to their own results
- perceive new or alternative methods of resolutions and interrelate those to their own
- represent and defend their own solution against criticism
- learn to communicate openly within your group
- tolerate differing mindsets or solutions
- justify their solutions and judgments within their team
Literature
- current academic texts/articles on the subject being provided via Moodle.
Exam Modalities
- oral presentation 45%
- write-up 40%
- in class participation 15%