Semester:SS 18
Art:Vorlesung
Sprache:Englisch
Plansemester:4
Lektionen / Semester:45.0 L / 34.0 h
Selbststudium:86.0 h
Art:Vorlesung
Sprache:Englisch
Plansemester:4
Lektionen / Semester:45.0 L / 34.0 h
Selbststudium:86.0 h
Modulleitung/Dozierende
- Prof. Dr. Alexander Zimmermann
(Modulleitung)
- Prof. Dr. Alexander Zimmermann
(Interner Dozent)
- Mag. Natasha Doshi
(Externer Dozent)
- Dr. Laurent Schenck
(Externer Dozent)
- Dr. Stefan Wilhelm
(Interner Dozent)
- Dr. Adrian Klammer
(Interner Dozent)
Studiengang
Bachelorstudiengang Betriebswirtschaftslehre (01.09.2012)Beschreibung
Introduction to the field of International Management.
Basic introduction to: internationalization process and -environment, reasons for internationalization, actors in the international environment, the role of culture, instruments for the identification and evaluation of markets, market entry strategies, international human resource management, international marketing, organizational structures, and the leadership and management of international companies.
Kompetenzen
- Learn the most important instruments or approaches in the field of international management.
- Understand and apply the learned instruments or approaches in various situations.
- Tolerance, empathy, active listening, team skills, curiosity
- Personal initiative, curiosity, reflection
Lehrmethoden
Lecture with interactive elements
Literatur
Cavusgil, S. T., Knight, G., & Riesenberger, J. (2013). A Framework of International Business. Upper Saddle River (NJ): Pearson.
Prüfungsmodalitäten
- written examination
Termine
| Datum | Zeit | Raum |
| 02.03.2018 | 09:00 - 16:15 | H2 |
| 16.03.2018 | 09:00 - 16:15 | H2 |
| 23.03.2018 | 09:00 - 16:15 | H2 |
| 20.04.2018 | 09:00 - 16:15 | H2 |
| 18.05.2018 | 09:00 - 16:15 | H3 |
Prüfungen
- PWW-BA-12_International Management - VO (SS 18, bewertet)
- PWW-BA-12_International Management - VO (WS 18/19, abgesagt)