Customer Oriented Knowledge Management - The Identification and Integration of Customer Knowledge as a Strategic Competitive Advantage of Entrepreneurial Firms

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Referenz

Wilhelm, S. (2011). Customer Oriented Knowledge Management - The Identification and Integration of Customer Knowledge as a Strategic Competitive Advantage of Entrepreneurial Firms. Paper presented at the PhD colloquium at The 7th SKM Symposium jointly with 9th International Conference on Competence-based Management, Linz, Austria.

Publikationsart

Beitrag in Konferenztagungsband

Mitarbeiter

Einrichtungen

  • Institut für Entrepreneurship
  • Lehrstuhl für Internationales Management