Semester:SS 22
Art:Übung
Sprache:Englisch
Plansemester:6
Lektionen / Semester:45.0 L / 34.0 h
Selbststudium:86.0 h
Art:Übung
Sprache:Englisch
Plansemester:6
Lektionen / Semester:45.0 L / 34.0 h
Selbststudium:86.0 h
Modulleitung/Dozierende
- Prof. Dr. Thomas Grisold
(Modulleitung)
- Dr. Bernd Schenk
(Co-Modulleitung)
- Prof. Dr. Thomas Grisold
(Interner Dozent)
Studiengang
Bachelorstudiengang Betriebswirtschaftslehre (01.09.2012)Module
Beschreibung
A real-life case which is set up in cooperation with a company partner serves to apply knowledge on innovation management in a practical project. The developed solution should be scientifically sound and applicable in practice.
Kompetenzen
Lehrmethoden
Interactive exercise, real-life case, work in groups, cooperation with a company partner
Literatur
Trott (2013). Innovation Management and New Product Development, 5th ed., Pearson.
Ahmed and Shepherd (2011). Innovation Management: Context, Strategies, Systems and Processes, Pearson.
Prüfungsmodalitäten
- term paper
- presentation
Termine
| Datum | Zeit | Raum |
| 04.03.2022 | 14:00 - 18:00 | H3 |
| 18.03.2022 | 09:00 - 17:00 | H1 |
| 01.04.2022 | 09:00 - 14:00 | AU |
| 29.04.2022 | 09:00 - 17:00 | H1 |
| 13.05.2022 | 09:00 - 18:00 | H3 |
Prüfungen
- PWW-BA-12_Innovation Lab - Übung (SS 22, in Bewertung)